Augmented Reality app development company

arrowChildren love exploring things. Augmented Reality apps help them develop their innate curiosity to learn and discover things about this amazing world—all while “playing”.
arrowAdults also love Augmented Reality: learning and discovering the world. Let them do what they love with a seamlessly functioning app—your AR app created by a team of professionals in Augmented Reality App development.


Of course, you can. It’s simple! But your kids probably can’t—or, at least, they don’t want to! For children today, their AR world is a great place to discover and enjoy. Augmented Reality is fun—and causes no harm. Kids love their smartphones and tablets—but they still love playing with toys. Augmented reality gives them the best of both worlds.

Augmented reality toys

Augmented reality toys combine the best of both worlds—the digital world and the world of real toys—boosting kids’ creativity and encouraging them to learn more. They can make something and literally hold it in their hands. They can quickly make changes to what they’ve already done and thrill to see a result without fearing they might ruin something. They learn how things work.This all makes augmented reality the best tool to introduce new discoveries that open doors to their imagination. Toys and games open these doors!

I want AR app

Some facts about us

Headquartered in Berlin, German, Invisible Toys is a part of custom software development company IT Craft. It started in 2015 as a department dedicated solely to Virtual and Augmented Reality app development. As a custom software development company, IT Craft has been offering its clients a mixture of technological flexibility and experience for almost 20 years. It is possible by investing company’s resources into continual learning. As IT Craft’s special department, Invisible Toys strives to deliver exceptional technological basis for immersive visual experiences. Invisible Toys offers opportunities for startups, established businesses, and agencies—everyone who wants to adopt AR / VR for mass-market solutions.

  • 2001 FOUNDED IN
  • 280+ IT EXPERTS
  • 80+ CLIENTS

AR whitepaper
for invisible toys

Download the White Paper Smart Guide for AR Toys and Games to get more insight about Augmented Reality development. Here we discuss what users love about Augmented Reality, how it works, and what is possible when using Augmented Reality in your mobile app.

AR whitepaper

Latest Blogs

Find out what is going on in the world of Augmented Reality development: industry reviews, trends, interesting projects, AR engines improvements, and hottest AR startups. Essential information gathered for you in one place to keep pace with the latest AR industry news.

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Get in Touch


Do you have a question or want to discuss your idea with our developers?
Get in touch with us. It’s free!

  • Mob: +49-1575-366-9179

  • IT Craft YSA GmbH
    Panoramastrasse 1
    10178 Berlin


  • Contact us to get:
    • Consulting of tech experts
    • Help with requirements and technologies
    • Project estimation divided into milestones